Big ideas, big output.
Brand Strategy
Brand Identity
Brand Messaging
UX and Visual Design
Website Development
Helping The Summit design the future of data analytics
Overview
Before partnering with me, The Summit—a leading tech advisory group—struggled to convey its advanced expertise and value clearly through its website. Their online presence was outdated and didn’t reflect their expertise or attract high-caliber clients.
The Problem
The Summit’s website failed to communicate its unique position in the industry, leading to missed client engagement opportunities. The site’s functionality was also lagging, causing friction in visitor experience and negatively impacting credibility.
Cause
The Summit’s website lacked a modern, user-centric design, making it challenging for visitors to understand their services. The user journey was unclear, and there were limited ways to effectively capture leads.
Impact
Without a well-structured website, The Summit risked losing competitive ground. Prospective clients couldn’t see their value, resulting in missed partnerships and revenue.
Lost Opportunity
Continuing with an outdated, unresponsive website meant The Summit missed out on establishing authority and attracting high-level clients, limiting their business growth.
Promise
Working with Marcus at Snap, we created a strategic plan to elevate The Summit’s brand by crafting a polished, intuitive Webflow site that clearly articulated their services, showcased their expertise, and guided visitors smoothly toward conversion.
Outcomes and Results
After launching the new site, The Summit saw a noticeable improvement in client engagement. The fresh design attracted quality leads, and user-friendly features helped communicate their expertise. The site now serves as a robust lead generator, aligning with their mission and supporting ongoing growth.
This transformed The Summit’s online presence, allowing them to reach their ideal clients and drive consistent growth.
Breaking it down in numbers
increase in qualified leads
improvement in website conversion rate
increase in revenue from enterprise clients year-over-year
Ben Symonds
Founder, The Summit
Results like this aren't magic
I help businesses in crafting a more compelling narrative for their brand, revitalising it through strategic planning and innovative design approaches. Curious if your business can get results like this?
Book my 15-minute consultation callHow I help ambitious brands break new ground
Your business is anything but ordinary, and your website should be the heartbeat of that uniqueness. I work with companies that have an unflinching vision for growth, ones that see web design and strategy not as a checklist, but as the framework for future success.
Essential Clarity Sprint
A fast, focused session to nail your positioning and messaging so your business makes sense to the right people.
Talk like your clients think: Messaging that resonates, compels, and drives action.
Cut through the fog: Your value, distilled into razor-sharp clarity.
Sell without saying too much: Words that spark connection and commitment.
The Conversion Engine
A custom-built Webflow website designed to turn visitors into leads and drive your business forward.
Lead with clarity: Design and messaging that command attention.
No templates. No fluff: A bespoke website engineered to convert.
Sell smarter, not harder: Every click moves your audience closer to saying yes.
Lead the Pack Accelerator
A complete overhaul of your strategy, brand, and website to make you the clear choice in your market.
Unmatched clarity: Messaging that cuts through the chaos and commands trust.
Authority at first glance: A brand and website built to turn heads and lock in loyalty.
Future-proof positioning: A strategy so bold, you’ll wonder why you ever settled for less.